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DOXA RUN – New Collection Launch

30 Mrz , 2020  

DOXA is Technical Running Apparel with an explicit contemporary design and sustainable driven products.

The new DOXA collection RELENTLESS is a collaboration with NYC based graphic designer/artist – Anton Pearson.
Anton’s work spans the gab from an expressive personal practice to collaborating with major corporations on global design campaigns. Anton has in the past created work for a diverse range of clients including Nike.

On the Collaboration with DOXA he says:
For me DOXA was an exciting brand to collaborate with as they occupy a special area where technical running gear and fashion overlap. This collection was inspired by the relentless nature of NYC and how that ethos also carries over into running. Running doesn’t end, you’re constantly getting out there, challenging yourself. Actual street textures and wild posting palimpsests from my runs became pieces part of the patterns.

Running takes passion. It never ends. You have to be driven. You must be RELENTLESS.
NYC never sleeps. It never lets up. It is RELENTLESS.

As a brand of tomorrow we keep working with our sustainability in all processes.
The RUN | RECYCLE | REPEAT collection is our range of technical apparel made with recycled polyester transformed from old plastic bottles.
With the RELENTLESS collection we are increasing the range of styles in recycled fabrics and this part are now representing more than 60% of the total range.
We believe that a greener planet is the future and we as runners are afhænging of the best version of earth, no matter if we are doing trail, road or track running.

The image campaign was shot at the East River Park track in NYC, where our model Jesus Perez are doing his weekly speed session with his crew – Brooklyn Track Club.

Weitere Informationen:

DOXA RUN

 

 

 

 

 

 

 

 

All photo credit to Simon Birk



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